Beneficiary Resources
Partnership resources for understanding the Beneficiary Partnership, outreach, and recruitment
These resources are available to help you understand and promote your Beneficiary status. Beneficiary Partners are listed on every Climate Ride event (except Glacier Ride and Special Funders Events), so you should always promote all events in your outreach. Your supporters can come to our website and choose the event that they would like to participate in to support you. For those organizations who are not on the Beneficiary Partner list, your supporters will just need to select Reserved for Special Circumstances (RFSC) when they register.
If you have any questions or don’t see what you’re looking for, please e-mail Caeli or Mackenzie.
Below, you’ll find sample language, images, logos, and photos that you are welcome to customize. You’re welcome to use any of the text below word for word if you’d like! Outreach takes a variety of forms and your organization knows what makes the most sense for you – maybe it’s an email from a team member, maybe it’s an Instagram campaign (@Climate_Ride). We hope these resources will help you with whatever you choose.
If you decide to organize training rides, group fundraisers, form a team or host an informational session (details below), you’ll have fresh and fun content to reach out to your audience with.
And if there’s something you wish was here, please reach out and we will do our best to make it.
Beneficiary Overview
For a refresher on how we calculate grants or other program-related questions, please review this document. It’s a good idea to revisit it once a year, as we update it regularly. It serves as the primary source outlining Climate Ride’s Beneficiary Programs.
Outreach
Want an example email highlighting how other organizations have gotten the word out? Check out the list below!
Have your own example you’d be willing to share? Email [email protected] – we love to see how you’re spreading the word and share the link here so others can get fresh ideas!
Beneficiary Email Examples:
- This email from EcoLogic is a great example of how to recruit supporters to your Beneficiary Team.
- Here is how the National Parks Conservation Association’s Associate Director of the Educational Travel Program Jared Dial is spreading the word.
- The folks at Bike Santa Cruz County did a great job asking their supporters to select them on our Green Fondo events.
- CalBike did an awesome personal outreach push with customized cobranding.
Climate Ride Outreach Kit:
Love Canva? We’ve compiled a customizable kit which you can use to quickly create your own designs there. Here is the template on Canva. Feel free to modify as needed.
Social Media:
Blog posts:
Recruitment
Want help recruiting a team or making a presentation about Climate Ride to your coworkers/network? Look no further — our recruitment page has everything you’ll need!
Please note: It is not required that you set up a team. Your organization can only set up a team if you have a designated participant who will captain the team. Be sure to review the Beneficiary Overview and the Climate Ride FAQ if you need a refresher on how teams work.
Community Leader Awards
Thanks to the support of Climate Riders and our donors, we have non-fundraising spots available to recognize members of your community. We prioritize individuals who identify as Black, Indigenous and/or People of Color, low-income, young women, and LGBTQ+ for these awards. Climate Ride Beneficiary Partners can recommend Community Leaders. If you think a member of your community would be a good candidate for a Community Leader Award, please e-mail Caeli or Mackenzie, or invite them to apply via the form below.
Make It Visual
We’ve created lots of materials to help you get the word out and to encourage your supporters to register in support of your organization. Here we have logos, high-res photos, images for print, social media and more!
